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Intelligent FBA Restocking,
Powered by Diana

Diana uses our proprietary SKU Performance Index (SPI) to continually evaluate and rank every SKU by order priority so you know what to buy, what to avoid, and when to act.

Built for Amazon sellers who care about margin and capital efficiency.

Start Free TrialView Pricing

You

Which SKU is my biggest stockout risk?

Diana

|

"What's my projected cash needed for restock this month?"

"How much cash is tied up in slow-moving inventory?"

"Which SKUs have the highest SPI right now?"

From Data to Decisions

Thousands of data signals. One clear action.

1
Connect your Amazon Seller account.
2
Diana evaluates every SKU using SPI.
3
Allocate capital with confidence.

The Intelligence Behind Diana

Capital Allocation Engine (CAE)

Powered by our proprietary SKU Performance Index (SPI), Diana ranks every SKU to determine precise order timing and quantity.

  • ✓ Preserve working capital
  • ✓ Minimize excess inventory
  • ✓ Prevent stockouts
  • ✓ Improve margin

Conversational Intelligence Engine

Transforms raw sales, supplier, and performance data into structured, actionable recommendations in natural language.

  • ✓ Natural language queries
  • ✓ Instant insights
  • ✓ Business recommendations
  • ✓ 24/7 availability

Immediate Margin & Performance Tracking

Amazon data ingestion provides instant access to inventory levels, sales trends, and profitability.

  • ✓ Inventory tracking
  • ✓ Sales performance
  • ✓ Profit margins
  • ✓ Refund analysis

Supplier & Invoice Intelligence

Invoice and supplier data intelligence to streamline your procurement processes.

  • ✓ Multi-supplier support
  • ✓ Automated invoice processing
  • ✓ Track changes to buy costs over time
  • ✓ Supplier performance analytics

Pricing

Choose your level of access and support. Start with a 14-day free trial.

Starter

Disciplined restocking

For focused operators who want structured SPI-driven restocking with a reliable planning cadence.

$59/month
Billed yearly
  • ✅ Capital Allocation Engine with SPI prioritization
  • ✅ Diana AI with 1,000 intelligence requests per month
  • ✅ 90 days of historical Amazon data
  • ✅ Amazon catalog data refreshed every 8 hours
  • ✅ SPI recalculated every 8 hours
  • ✅ Smart alerts for stockout and margin risk
  • ✅ Exportable reports
  • ✅ Email support
Get Started with Professional
MOST POPULAR

Pro

Faster reaction time

For scaling operators who need more frequent SPI recalculation and deeper historical visibility.

$109/month
Billed yearly
  • ✅ Everything in Professional
  • ✅ 2,000 intelligence requests per month
  • ✅ 180 days of historical Amazon data
  • ✅ Amazon catalog data refreshed every 2 hours
  • ✅ SPI recalculated every 2 hours
  • ✅ SPI strategy slider (Conservative/Balanced/Growth)
  • ✅ Priority email support
  • ✅ Flexible Diana credit usage and rollover
Get Started with Premium

Strategic plan is launching next.

Includes advanced capital allocation controls.

Premium

Built for sellers who want tighter capital control.

Set a monthly capital limit and Diana reallocates inventory automatically.
  • ✅ Everything in Premium, plus 5,000 intelligence requests per month
  • ✅ Capital cap modeling ("What if I cap monthly spend at $75k?")
  • ✅ Real-time SPI recalculation for immediate capital adjustments
  • ✅ Real-time Amazon data ingestion
  • ✅ 365+ days of historical Amazon data
  • ✅ Multi-user roles with permission controls
  • ✅ Supplier capital efficiency scoring
  • ✅ Competitor sales estimates for your ASINs
  • ✅ Advanced risk alerts for refund spikes, buy box volatility, margin drops, and SPI declines
  • ✅ API access (early access/roadmap)
  • ✅ Priority Slack support when decisions can't wait
Get Started with Strategic